You may be paying to check leads you're about to throw away.

What you get

Your platform already counts what each filter rejects. It can't tell you what you paid to learn about those leads before the filter threw them out, or who they were. After 30 days, your report does, for each filter you measure, by source and lead price.

If your CRM also sends us what happened to each lead, we follow up at 90 days with which filters rejected leads like the ones you sold, and which accepted leads never sold.

How it works

1. Add a few steps

   One at the end of your flow, and one above each filter you want measured. Ryan sends you a setup page and can build the first step with you on a call. The steps answer right away and can't reject a lead or change where it goes.

2. Run your flow as usual

   For 30 days, the steps record what each filter rejected and what your checks said about it.

3. Read your report

   Rules to reorder, checks to stop paying for, and filters worth a second look.

Why it's free

We're learning how lead buyers run their flows, so we can build tools for them. The report is what you get for helping. Your only cost is your platform's normal fee each time one of these steps runs.

Your data

We keep the leads your steps send so we can match them to outcomes and write your report.

• Only the people at Faraday working on your audit see your leads.
• We don't sell them, share them, or use them for anyone else.
• We don't contact the people in them.
• We delete them 30 days after your last report, or sooner if you ask.